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Saddington Baynes for Acura NSX

THE BRIEF

Saddington Baynes’ CEO Chris Christodoulou has a love affair with the original NSX. This compelled him to commission SB’s specialist Automotive CGI team to conceive and produce a striking series of six in-house CGI images for the new incarnation. 

THE SOLUTION

To deliver the images in less than two weeks, SB decided to source and adapt stock backplates that best evoked the feelings they wanted to create, matching the angles and lighting. All finished off with a signature flourish and colour grade to harmonise the set.

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